Alternative medicine can be understood as an umbrella term for all approaches that are not covered by Western, scientific medicine. That does not necessarily imply that traditional approaches are inferior to modern medicine. Acupuncture is highly effective when it comes to reduce pain issued by nerves or tensions. And even the often criticized homeopathy can be functional, even though it is based on a placebo effect. It just shows that it offers another humanist approach that seems to work for some people - this warm and friendly approach might lack in the modern medicine for instance.
Take a look at our galleries and discover the variety of many different forms of alternative medicine. Sometimes it looks less appealing, but it might work for some others and this is the most relevant fact.